GOAL
Refresh the design, improve SEO, add new capabilities and integrations—all to improve the user’s experience, educate about the benefits of Chinese medicine, and book more patients.
ROLE
UX Design, Web Design,
E-Commerce, Newsletter, and Booking Integration
PLATFORMS
Squarespace
Mailchimp
PROJECT OVERVIEW
Brenda has an extreme passion for the healing and health maintenance Chinese medicine can bring. However, her site was hard to update to share those impressive practices, and it was not easy for people to see and register for classes or events, nor could she sell any of her herbal apothecary products online. She decided that in order to make it as easy as possible for more people to access these life-changing services and products, a website rehaul was in order.
Before
“Thank you, Erin, for going over and above on the clinic website. You saved our online reputation!”
— Brenda, owner
Additional Project Elements
Custom graphics + icons
Optimizing images for SEO
E-newsletter template design
After
